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Thursday, March 13, 2008

Business Plan – Why it is important

Business Plan is a direction of what will going on to you business. Its show up all what activities you will do by step, from the beginning until achieve to the goal. For the detail of all activities are Operation Plan, Management Plan, Marketing Plan, Financing and include all risk analysis. Then we use to setup the direction and position of your business to follow the plan until achieves the goal.

What will you get for Business Plan:

- It helps to set the direction for entrepreneur
- It helps all staff can join, brain storming and respond to set up the direction of organization
- It shows what the organization will going on in future, will be able to face the competitor, and will be able to face to the unpredictable of economic, also it can change a strategy and operation with efficiency.
- It will be the direction of all part of your organization to follow up your strategy.
- It can create the truth of outsider, because business plan is a reflection of your professional organization management.
- It shows a potentiality of your organization.
- It can show the demand of your capital in both shot term and long term plan.
- It is a tool that can measure of your organization movement (fail or achieve)

Compare to simple case:

If you want to get a beautiful girl to be your girlfriend, will you go direct to her an request her to be your girlfriend? Mostly people didn’t do like this right, but if someone say “Yes”, will you thing that girl will deal on your request at that moment. Absolutely “NO” (except you are great handsome, billionaire or that girl is crazy). If I compare you as a Product, do you think you have a perfect good looking on yourself or not. If not you have to develop yourself right; such as your cloth, your decoration or other option that can increase your value up. After that, you have to analyze the share market of this girl, and do you think will you get how many percent of first attraction or do you have any competitor you have to get that share market. Then you have to look for the Place or Channel that possible to get close to her or how will you present to her. If you have any promotion, you have to put everything to let your targeting attend on you. If some way fails, do you have reserved plan (Plan B). And you can’t forget to thing about the financial of you. How much will you invest in all activities? Anyway, your targeting is to get that beautiful girl to be your girlfriend. You must set up your plan to achieve your goal, but if there is some fail you can change the direction on the right way. If you didn’t plan for all “Do you thing, it is easy to get that girl?” Right…

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